Privacy policy (GDPR)

As of May 22nd, 2026

Preamble

With the following data protection declaration we would like to inform you about which types of your personal data (hereinafter also referred to as “data”) we process, for what purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by us, both in the context of providing our services and in particular on our websites, in mobile applications and within external online presences, such as B. our social media profiles hereinafter collectively referred to as “online offering”). The terms used are not gender specific.

Controller
Overview of Processing Activities
Relevant Legal Bases
Security Measures
Transmission of Personal Data
International Data Transfers
General Information on Data Storage and Deletion
Rights of Data Subjects
Provision of the Online Offering and Web Hosting
Use of Cookies
Contact and Inquiry Management
Artificial Intelligence (AI)
Video Conferencing, Online Meetings, Webinars, and Screen Sharing
Cloud Services
Web Analytics, Monitoring, and Optimization
Customer Reviews and Rating Procedures
Social Media Presence
Plug-ins, Embedded Functions, and Content
Management, Organization, and Auxiliary Tools
Amendments and Updates
Definitions of Terms

Responsible person

Paul Karnowka
PAAN-Group Consulting
Lloyd-G.-Wells-Str. 21
14163 Berlin

Persons authorized for representation: Paul Karnowka
E-Mail-Address: info@paan-group.com
Imprint: https://paan-group.com/impressum/

Overview of Processing Activities

The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.

Types of Processed Data

Inventory data
Payment data
Contact data
Content data
Contract data
Usage data
Meta, communication, and process data
Image and/or video recordings
Audio recordings
Event data
Log data

Categories of Data Subjects

Recipients of services and clients
Prospective customers
Communication partners
Users
Business and contractual partners
Persons depicted
Third parties

Purposes of Processing

Provision of contractual services and fulfillment of contractual obligations.

Provision of contractual services and fulfillment of contractual obligations
Communication
Security measures
Reach measurement
Office and organizational procedures
Remarketing
Organizational and administrative procedures
Feedback
Surveys and questionnaires
MarketingProfiles containing user-related information
Provision of our online offering and user-friendliness
Information technology infrastructure
Public relations
Business processes and business management procedures
Artificial Intelligence (AI)

Legal Bases for Processing

Relevant Legal Bases under the GDPR: The following provides an overview of the legal bases under the GDPR upon which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or establishment. Furthermore, should more specific legal bases be applicable in individual cases, we will inform you of these in the Privacy Policy.
• Consent (Art. 6 para. 1 lit. a) GDPR) – The data subject has given their consent to the processing of personal data concerning them for one or more specific purposes.
• Contractual Performance and Pre-contractual Inquiries (Art. 6 para. 1 lit. b) GDPR) – Processing is necessary for the performance of a contract to which the data subject is a party, or in order to take steps at the request of the data subject prior to entering into a contract.
• Legitimate Interests (Art. 6 para. 1 lit. f) GDPR) – Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, provided that such interests are not overridden by the interests, fundamental rights, and fundamental freedoms of the data subject which require protection of personal data.
National Data Protection Regulations in Germany: In addition to the data protection regulations of the GDPR, national data protection regulations apply in Germany. These include, in particular, the Federal Data Protection Act (Bundesdatenschutzgesetz – BDSG). The BDSG contains, specifically, special provisions regarding the right of access, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, and data transmission, as well as automated individual decision-making, including profiling. Furthermore, the data protection laws of the individual federal states may also apply.

Safety measures

In accordance with statutory requirements—and taking into account the state of the art, implementation costs, the nature, scope, context, and purposes of processing, as well as the varying likelihoods and severity of the risks to the rights and freedoms of natural persons—we implement appropriate technical and organizational measures to ensure a level of security commensurate with the risk.
These measures include, in particular, safeguarding the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data, as well as controlling access *to* the data, its input, its transmission, the assurance of its availability, and its segregation. Furthermore, we have established procedures to ensure the exercise of data subjects’ rights, the deletion of data, and appropriate responses to data security incidents. Moreover, we prioritize the protection of personal data during the development or selection of hardware, software, and procedures—in accordance with the principles of data protection by design and by default—by incorporating data protection into our technical design and utilizing privacy-friendly default settings.
Securing Online Connections via TLS/SSL Encryption Technology (HTTPS): To protect user data transmitted via our online services against unauthorized access, we utilize TLS/SSL encryption technology. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) serve as the cornerstones of secure data transmission on the Internet. These technologies encrypt the information exchanged between a website or app and the user’s browser (or between two servers), thereby shielding the data from unauthorized access. As the more advanced and secure successor to SSL, TLS ensures that all data transmissions adhere to the highest security standards. When a website is secured by an SSL/TLS certificate, this is indicated by the presence of “HTTPS” in the URL. This serves as an indicator to users that their data is being transmitted securely and in an encrypted format.

Transfer of personal data

Im Rahmen unserer Verarbeitung von personenbezogenen Daten kommt es vor, dass diese an andere Stellen, Unternehmen, rechtlich selbstständige Organisationseinheiten oder Personen übermittelt beziehungsweise ihnen gegenüber offengelegt werden. Zu den Empfängern dieser Daten können z. B. mit IT-Aufgaben beauftragte Dienstleister gehören oder Anbieter von Diensten und Inhalten, die in eine Website eingebunden sind. In solchen Fällen beachten wir die gesetzlichen Vorgaben und schließen insbesondere entsprechende Verträge bzw. Vereinbarungen, die dem Schutz Ihrer Daten dienen, mit den Empfängern Ihrer Daten ab.

Datenübermittlung innerhalb der Unternehmensgruppe: Datenübermittlung innerhalb der Unternehmensgruppe: Wir können personenbezogene Daten an andere Unternehmen innerhalb unserer Unternehmensgruppe übermitteln oder ihnen den Zugriff darauf gewähren. Diese Datenweitergabe erfolgt auf Grundlage unserer berechtigten unternehmerischen und betriebswirtschaftlichen Interessen. Darunter verstehen wir beispielsweise die Verbesserung von Geschäftsprozessen, die Sicherstellung einer effizienten und effektiven internen Kommunikation, die optimale Nutzung unserer personellen und technologischen Ressourcen sowie die Möglichkeit, fundierte Geschäftsentscheidungen zu treffen. In bestimmten Fällen kann die Datenweitergabe auch erforderlich sein, um unsere vertragsbezogenen Verpflichtungen zu erfüllen, oder sie kann auf einer Einwilligung der Betroffenen beziehungsweise einer gesetzlichen Erlaubnis beruhen.

Datenübermittlung innerhalb der Organisation: Wir können personenbezogene Daten an andere Abteilungen oder Einheiten innerhalb unserer Organisation übermitteln oder ihnen den Zugriff darauf gewähren. Sofern die Datenweitergabe zu administrativen Zwecken erfolgt, beruht sie auf unseren berechtigten unternehmerischen und betriebswirtschaftlichen Interessen oder erfolgt, sofern sie zur Erfüllung unserer vertragsbezogenen Verpflichtungen erforderlich ist beziehungsweise wenn eine Einwilligung der Betroffenen oder eine gesetzliche Erlaubnis vorliegt.

International data transfers

Datenverarbeitung in Drittländern: Sofern wir Daten in ein Drittland (d. h. außerhalb der Europäischen Union (EU) oder des Europäischen Wirtschaftsraums (EWR)) übermitteln oder dies im Rahmen der Nutzung von Diensten Dritter oder der Offenlegung bzw. Übermittlung von Daten an andere Personen, Stellen oder Unternehmen geschieht (was erkennbar wird anhand der Postadresse des jeweiligen Anbieters oder wenn in der Datenschutzerklärung ausdrücklich auf den Datentransfer in Drittländer hingewiesen wird), erfolgt dies stets im Einklang mit den gesetzlichen Vorgaben.

Für Datenübermittlungen in die USA stützen wir uns vorrangig auf das Data Privacy Framework (DPF), welches durch einen Angemessenheitsbeschluss der EU-Kommission vom 10.07.2023 als sicherer Rechtsrahmen anerkannt wurde. Zusätzlich haben wir mit den jeweiligen Anbietern Standardvertragsklauseln abgeschlossen, die den Vorgaben der EU-Kommission entsprechen und vertragliche Verpflichtungen zum Schutz Ihrer Daten festlegen.

Diese zweifache Absicherung gewährleistet einen umfassenden Schutz Ihrer Daten: Das DPF bildet die primäre Schutzebene, während die Standardvertragsklauseln als zusätzliche Sicherheit dienen. Sollten sich Änderungen im Rahmen des DPF ergeben, greifen die Standardvertragsklauseln als zuverlässige Rückfalloption ein. So stellen wir sicher, dass Ihre Daten auch bei etwaigen politischen oder rechtlichen Veränderungen stets angemessen geschützt bleiben.

Bei den einzelnen Diensteanbietern informieren wir Sie darüber, ob sie nach dem DPF zertifiziert sind und ob Standardvertragsklauseln vorliegen. Weitere Informationen zum DPF und eine Liste der zertifizierten Unternehmen finden Sie auf der Website des US-Handelsministeriums unter https://www.dataprivacyframework.gov/ (in englischer Sprache).

Für Datenübermittlungen in andere Drittländer gelten entsprechende Sicherheitsmaßnahmen, insbesondere Standardvertragsklauseln, ausdrückliche Einwilligungen oder gesetzlich erforderliche Übermittlungen. Informationen zu Drittlandtransfers und geltenden Angemessenheitsbeschlüssen können Sie dem Informationsangebot der EU-Kommission entnehmen: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection_en?prefLang=de.

General Information on Data Storage and Deletion

Wir löschen personenbezogene Daten, die wir verarbeiten, gemäß den gesetzlichen Bestimmungen, sobald die zugrundeliegenden Einwilligungen widerrufen werden oder keine weiteren rechtlichen Grundlagen für die Verarbeitung bestehen. Dies betrifft Fälle, in denen der ursprüngliche Verarbeitungszweck entfällt oder die Daten nicht mehr benötigt werden. Ausnahmen von dieser Regelung bestehen, wenn gesetzliche Pflichten oder besondere Interessen eine längere Aufbewahrung oder Archivierung der Daten erfordern.

Insbesondere müssen Daten, die aus handels- oder steuerrechtlichen Gründen aufbewahrt werden müssen oder deren Speicherung notwendig ist zur Rechtsverfolgung oder zum Schutz der Rechte anderer natürlicher oder juristischer Personen, entsprechend archiviert werden.

Unsere Datenschutzhinweise enthalten zusätzliche Informationen zur Aufbewahrung und Löschung von Daten, die speziell für bestimmte Verarbeitungsprozesse gelten.

Bei mehreren Angaben zur Aufbewahrungsdauer oder Löschungsfristen eines Datums, ist stets die längste Frist maßgeblich. Daten, die nicht mehr für den ursprünglich vorgesehenen Zweck, sondern aufgrund gesetzlicher Vorgaben oder anderer Gründe aufbewahrt werden, verarbeiten wir ausschließlich zu den Gründen, die ihre Aufbewahrung rechtfertigen.

Aufbewahrung und Löschung von Daten: Die folgenden allgemeinen Fristen gelten für die Aufbewahrung und Archivierung nach deutschem Recht:

10 Jahre – Aufbewahrungsfrist für Bücher und Aufzeichnungen, Jahresabschlüsse, Inventare, Lageberichte, Eröffnungsbilanz sowie die zu ihrem Verständnis erforderlichen Arbeitsanweisungen und sonstigen Organisationsunterlagen (§ 147 Abs. 1 Nr. 1 i.V.m. Abs. 3 AO, § 14b Abs. 1 UStG, § 257 Abs. 1 Nr. 1 i.V.m. Abs. 4 HGB).
8 Jahre – Buchungsbelege, wie z. B. Rechnungen und Kostenbelege (§ 147 Abs. 1 Nr. 4 und 4a i.V.m. Abs. 3 Satz 1 AO sowie § 257 Abs. 1 Nr. 4 i.V.m. Abs. 4 HGB).
6 Jahre – Übrige Geschäftsunterlagen: empfangene Handels- oder Geschäftsbriefe, Wiedergaben der abgesandten Handels- oder Geschäftsbriefe, sonstige Unterlagen, soweit sie für die Besteuerung von Bedeutung sind, z. B. Stundenlohnzettel, Betriebsabrechnungsbögen, Kalkulationsunterlagen, Preisauszeichnungen, aber auch Lohnabrechnungsunterlagen, soweit sie nicht bereits Buchungsbelege sind und Kassenstreifen (§ 147 Abs. 1 Nr. 2, 3, 5 i.V.m. Abs. 3 AO, § 257 Abs. 1 Nr. 2 u. 3 i.V.m. Abs. 4 HGB).
3 Jahre – Daten, die erforderlich sind, um potenzielle Gewährleistungs- und Schadensersatzansprüche oder ähnliche vertragliche Ansprüche und Rechte zu berücksichtigen sowie damit verbundene Anfragen zu bearbeiten, basierend auf früheren Geschäftserfahrungen und üblichen Branchenpraktiken, werden für die Dauer der regulären gesetzlichen Verjährungsfrist von drei Jahren gespeichert (§§ 195, 199 BGB).

Fristbeginn mit Ablauf des Jahres: Beginnt eine Frist nicht ausdrücklich zu einem bestimmten Datum und beträgt sie mindestens ein Jahr, so startet sie automatisch am Ende des Kalenderjahres, in dem das fristauslösende Ereignis eingetreten ist. Im Fall laufender Vertragsverhältnisse, in deren Rahmen Daten gespeichert werden, ist das fristauslösende Ereignis der Zeitpunkt des Wirksamwerdens der Kündigung oder sonstige Beendigung des Rechtsverhältnisses.

Rights of Data Subjects

Rights of Data Subjects under the GDPR: As a data subject, you are entitled to various rights under the GDPR, specifically those arising from Articles 15 to 21 of the GDPR:
• **Right to Object:** You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is based on Article 6(1)(e) or (f) of the GDPR; this also applies to profiling based on these provisions. Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling, insofar as it is related to such direct marketing.
• **Right to Withdraw Consent:** You have the right to withdraw any consent you have given at any time.
• **Right of Access:** You have the right to request confirmation as to whether data concerning you is being processed, and to obtain information regarding such data, as well as further details and a copy of the data, in accordance with statutory requirements.
• **Right to Rectification:** In accordance with statutory requirements, you have the right to request the completion of incomplete data concerning you or the rectification of inaccurate data concerning you.
• **Right to Erasure and Restriction of Processing:** Subject to statutory requirements, you have the right to request that data concerning you be erased without undue delay, or, alternatively—subject to statutory requirements—to request a restriction of the processing of such data.
• **Right to Data Portability:** Subject to statutory requirements, you have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used, and machine-readable format, or to request the transmission of such data to another controller. • Complaint to a Supervisory Authority: In accordance with statutory requirements and without prejudice to any other administrative or judicial remedy, you further have the right to lodge a complaint with a data protection supervisory authority—specifically a supervisory authority in the Member State of your habitual residence, your place of work, or the place of the alleged infringement—if you believe that the processing of personal data relating to you infringes the GDPR.

Provision of online offerings and web hosting

Wir verarbeiten die Daten der Nutzer, um ihnen unsere Online-Dienste zur Verfügung stellen zu können. Zu diesem Zweck verarbeiten wir die IP-Adresse des Nutzers, die notwendig ist, um die Inhalte und Funktionen unserer Online-Dienste an den Browser oder das Endgerät der Nutzer zu übermitteln.

Verarbeitete Datenarten: Nutzungsdaten (z. B. Seitenaufrufe und Verweildauer, Klickpfade, Nutzungsintensität und -frequenz, verwendete Gerätetypen und Betriebssysteme, Interaktionen mit Inhalten und Funktionen); Meta-, Kommunikations- und Verfahrensdaten (z. B. IP-Adressen, Zeitangaben, Identifikationsnummern, beteiligte Personen); Protokolldaten (z. B. Logfiles betreffend Logins oder den Abruf von Daten oder Zugriffszeiten.). Inhaltsdaten (z. B. textliche oder bildliche Nachrichten und Beiträge sowie die sie betreffenden Informationen, wie z. B. Angaben zur Autorenschaft oder Zeitpunkt der Erstellung).
Betroffene Personen: Nutzer (z. B. Webseitenbesucher, Nutzer von Onlinediensten).
Zwecke der Verarbeitung und berechtigte Interessen: Bereitstellung unseres Onlineangebotes und Nutzerfreundlichkeit; Informationstechnische Infrastruktur (Betrieb und Bereitstellung von Informationssystemen und technischen Geräten (Computer, Server etc.)). Sicherheitsmaßnahmen.
Aufbewahrung und Löschung: Löschung entsprechend Angaben im Abschnitt “Allgemeine Informationen zur Datenspeicherung und Löschung”.
Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).

Weitere Hinweise zu Verarbeitungsprozessen, Verfahren und Diensten:

Bereitstellung Onlineangebot auf gemietetem Speicherplatz: Für die Bereitstellung unseres Onlineangebotes nutzen wir Speicherplatz, Rechenkapazität und Software, die wir von einem entsprechenden Serveranbieter (auch “Webhoster” genannt) mieten oder anderweitig beziehen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).
Erhebung von Zugriffsdaten und Logfiles: Der Zugriff auf unser Onlineangebot wird in Form von sogenannten “Server-Logfiles” protokolliert. Zu den Serverlogfiles können die Adresse und der Name der abgerufenen Webseiten und Dateien, Datum und Uhrzeit des Abrufs, übertragene Datenmengen, Meldung über erfolgreichen Abruf, Browsertyp nebst Version, das Betriebssystem des Nutzers, Referrer URL (die zuvor besuchte Seite) und im Regelfall IP-Adressen und der anfragende Provider gehören. Die Serverlogfiles können zum einen zu Sicherheitszwecken eingesetzt werden, z. B. um eine Überlastung der Server zu vermeiden (insbesondere im Fall von missbräuchlichen Angriffen, sogenannten DDoS-Attacken), und zum anderen, um die Auslastung der Server und ihre Stabilität sicherzustellen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO). Löschung von Daten: Logfile-Informationen werden für die Dauer von maximal 30 Tagen gespeichert und danach gelöscht oder anonymisiert. Daten, deren weitere Aufbewahrung zu Beweiszwecken erforderlich ist, sind bis zur endgültigen Klärung des jeweiligen Vorfalls von der Löschung ausgenommen.
E-Mail-Versand und -Hosting: Die von uns in Anspruch genommenen Webhosting-Leistungen umfassen ebenfalls den Versand, den Empfang sowie die Speicherung von E-Mails. Zu diesen Zwecken werden die Adressen der Empfänger sowie Absender als auch weitere Informationen betreffend den E-Mailversand (z. B. die beteiligten Provider) sowie die Inhalte der jeweiligen E-Mails verarbeitet. Die vorgenannten Daten können ferner zu Zwecken der Erkennung von SPAM verarbeitet werden. Wir bitten darum, zu beachten, dass E-Mails im Internet grundsätzlich nicht verschlüsselt versendet werden. Im Regelfall werden E-Mails zwar auf dem Transportweg verschlüsselt, aber (sofern kein sogenanntes Ende-zu-Ende-Verschlüsselungsverfahren eingesetzt wird) nicht auf den Servern, von denen sie abgesendet und empfangen werden. Wir können daher für den Übertragungsweg der E-Mails zwischen dem Absender und dem Empfang auf unserem Server keine Verantwortung übernehmen; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO).
ALL-INKL: Leistungen auf dem Gebiet der Bereitstellung von informationstechnischer Infrastruktur und verbundenen Dienstleistungen (z. B. Speicherplatz und/oder Rechenkapazitäten); Dienstanbieter: ALL-INKL.COM – Neue Medien Münnich, Inhaber: René Münnich, Hauptstraße 68, 02742 Friedersdorf, Deutschland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://all-inkl.com/; Datenschutzerklärung: https://all-inkl.com/datenschutzinformationen/. Auftragsverarbeitungsvertrag: Wird vom Dienstanbieter bereitgestellt.
Hetzner: Leistungen auf dem Gebiet der Bereitstellung von informationstechnischer Infrastruktur und verbundenen Dienstleistungen (z. B. Speicherplatz und/oder Rechenkapazitäten); Dienstanbieter: Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Deutschland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://www.hetzner.com; Datenschutzerklärung: https://www.hetzner.com/de/rechtliches/datenschutz. Auftragsverarbeitungsvertrag: https://docs.hetzner.com/de/general/general-terms-and-conditions/data-privacy-faq/.
WordPress.com: Hosting und Software für die Erstellung, Bereitstellung und den Betrieb von Websites, Blogs und anderen Onlineangeboten; Dienstanbieter: Aut O’Mattic A8C Irland Ltd., Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Irland; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://wordpress.com; Datenschutzerklärung: https://automattic.com/de/privacy/; Auftragsverarbeitungsvertrag: https://wordpress.com/support/data-processing-agreements/. Grundlage Drittlandtransfers: Data Privacy Framework (DPF), Standardvertragsklauseln (Werden vom Dienstanbieter bereitgestellt).
Yoast SEO: Optimierung von Webseiten für Suchmaschinen; Dienstanbieter: Yoast B.V., Don Emanuelstraat 3, 6602 GX Wijchen, Niederlande; Rechtsgrundlagen: Berechtigte Interessen (Art. 6 Abs. 1 S. 1 lit. f) DSGVO); Website: https://yoast.com/; Datenschutzerklärung: https://www.newfold.com/privacy-center?currencyCode=EUR&langPref=de. Weitere Informationen: Betrieb innerhalb einer eigenen Hosting-Umgebung.

Use of cookies

The term “cookies” refers to functions that store information on users’ end devices and retrieve it from them. Furthermore, cookies may be used for various purposes—for instance, to ensure the functionality, security, and user-friendliness of online services, as well as to generate analyses of visitor traffic. We use cookies in compliance with statutory regulations. To this end, we obtain users’ prior consent where necessary. Where consent is not required, we rely on our legitimate interests. This applies in cases where the storage and retrieval of information are essential for providing explicitly requested content and functions. Such instances include, for example, saving user settings and ensuring the functionality and security of our online services. Consent may be revoked at any time. We provide clear information regarding the scope of such consent and the specific cookies being utilized.
Notes on Legal Bases for Data Protection: Whether we process personal data using cookies depends on the existence of user consent. If consent has been granted, it serves as the legal basis for such processing. In the absence of consent, we rely on our legitimate interests, as outlined above in this section and within the context of the specific services and procedures involved.
Storage Duration: With regard to their storage duration, cookies are categorized into the following types:
• Temporary Cookies (also known as Session Cookies): Temporary cookies are deleted no later than the moment a user leaves an online service and closes their end device (e.g., browser or mobile application).
• Permanent Cookies: Permanent cookies remain stored even after the end device has been closed. This allows, for example, for the user’s login status to be saved and for preferred content to be displayed immediately upon the user’s return visit to a website. Similarly, user data collected via cookies may be utilized for audience measurement purposes. Unless we provide users with explicit details regarding the specific type and storage duration of cookies (e.g., during the consent-gathering process), users should assume that such cookies are permanent and that their storage duration may extend up to two years. General Information on Revocation and Objection (Opt-out): Users may revoke consents they have granted at any time and, furthermore, object to the processing of their data in accordance with statutory requirements—including via their browser’s privacy settings.
• Types of Data Processed: Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties).
• Data Subjects: Users (e.g., website visitors, users of online services).
• Purposes of Processing and Legitimate Interests: Provision of our online offering and user-friendliness.
• Legal Bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR). Consent (Art. 6 para. 1 lit. a) GDPR).

Further information regarding processing processes, procedures, and services:
• Processing of Cookie Data Based on Consent: We utilize a consent management solution to obtain user consent for the use of cookies or for the procedures and providers specified within the scope of said consent management solution. This process serves the purpose of obtaining, logging, managing, and revoking consent—specifically regarding the deployment of cookies and comparable technologies used to store, access, and process information on users’ end devices. As part of this process, user consent is obtained for the use of cookies and the associated information processing activities—including the specific processing operations and providers identified within the consent management procedure. Furthermore, users have the option to manage and revoke their consent. Consent declarations are stored to prevent the need for repeated inquiries and to provide proof of consent in accordance with statutory requirements. Storage is performed either server-side and/or within a cookie (a so-called “opt-in cookie”) or by means of comparable technologies, in order to associate the consent with a specific user or their device. In the absence of specific details regarding the providers of consent management services, the following general information applies: Consent is retained for a period of up to two years. During this process, a pseudonymous user identifier is generated and stored alongside the timestamp of the consent, details regarding the scope of the consent (e.g., the relevant categories of cookies and/or service providers), and information concerning the browser, operating system, and end device used; Legal Basis: Consent (Art. 6 para. 1 lit. a) GDPR).
• CookieYes: Storage and management of consent (agreement to cookies and data processing), logging of user decisions, display of notices regarding data protection and cookies, and enabling users to revoke or modify their consent; Service Provider: CookieYes Limited, 3 Warren Yard, Warren Park, Wolverton Mill, Milton Keynes, MK12 5NW, United Kingdom; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.cookieyes.com; Privacy Policy: https://www.cookieyes.com/privacy-policy/; Data Processing Agreement: https://www.cookieyes.com/dpa/.

Contact and inquiry management

When you contact us (e.g., by post, contact form, email, telephone, or via social media), as well as within the context of existing user and business relationships, the information provided by the inquiring parties is processed to the extent necessary to respond to contact inquiries and to carry out any requested measures.
• **Types of data processed:** Contact data (e.g., postal and email addresses or telephone numbers); Content data (e.g., textual or visual messages and posts, as well as information relating to them, such as details regarding authorship or time of creation); Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties); Inventory data (e.g., full name, residential address, contact information, customer number, etc.); Usage data (e.g., page views and duration of visit, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• **Data subjects:** Communication partners; Recipients of services and clients; Users (e.g., website visitors, users of online services).
• **Purposes of processing and legitimate interests:** Communication; Organizational and administrative procedures; Feedback (e.g., collecting feedback via online forms); Provision of our online services and user-friendliness.
• **Retention and deletion:** Deletion is carried out in accordance with the details provided in the section “General Information on Data Storage and Deletion.”
• **Legal bases:** Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 lit. b) GDPR). Further information regarding processing activities, procedures, and services:
• Contact Form: When you contact us via our contact form, by email, or through other communication channels, we process the personal data you provide to us in order to respond to and handle your specific inquiry. This typically includes details such as your name, contact information, and—where applicable—any additional information you choose to share that is necessary for us to properly address your request. We use this data exclusively for the stated purpose of establishing contact and facilitating communication. Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 lit. b) GDPR); Legitimate interests (Art. 6 para. 1 lit. f) GDPR).
• Contact Form 7: Management of contact inquiries and communication. Service provider: Rock Lobster, LLC. Legal bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR). Website: https://contactform7.com/. Further information: Operated within our own hosting environment.
• Elementor: Creation of online forms, collection, and storage of associated user inputs. Service provider: Elementor Ltd., Tuval St 40, Ramat Gan, Israel. Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 lit. b) GDPR); Legitimate interests (Art. 6 para. 1 lit. f) GDPR). Website: https://elementor.com/features/form-builder/. Privacy Policy: https://elementor.com/about/privacy/. Data Processing Agreement: https://elementor.com/terms/cloud-toc/elementor-data-processing-agreement/. Basis for third-country transfers: Standard Contractual Clauses (https://elementor.com/terms/cloud-toc/elementor-data-processing-agreement/). Further information: https://elementor.com/trust/.

Artificial Intelligence (Ai)

We utilize Artificial Intelligence (AI), a process that involves the processing of personal data. The specific purposes for, and our legitimate interests in, the use of AI are outlined below. By AI, we refer—in accordance with the definition of an “AI system” as set forth in Article 3, No. 1 of the AI Act—to a machine-based system designed to operate with varying levels of autonomy, capable of adapting after deployment, and capable of generating outputs—such as predictions, content, recommendations, or decisions—based on received inputs, which may influence physical or virtual environments.
Our AI systems are deployed in strict compliance with statutory requirements. These requirements encompass both regulations specific to Artificial Intelligence and general data protection regulations. In doing so, we strictly adhere to the principles of lawfulness, transparency, fairness, human oversight, purpose limitation, data minimization, and integrity and confidentiality. We ensure that the processing of personal data is invariably grounded in a valid legal basis. This basis may take the form of either the data subject’s consent or a statutory authorization.
When utilizing external AI systems, we exercise great care in selecting their providers (hereinafter referred to as “AI Providers”). In fulfillment of our statutory obligations, we ensure that these AI Providers comply with all applicable regulations. Furthermore, we strictly observe our own obligations regarding the use or operation of the procured AI services. The processing of personal data—whether performed by us or by the AI Providers—is conducted exclusively on the basis of either consent or statutory authorization. In this context, we place particular emphasis on transparency, fairness, and the preservation of human oversight regarding AI-assisted decision-making processes.
To safeguard the data being processed, we have implemented appropriate and robust technical and organizational measures. These measures serve to ensure the integrity and confidentiality of the processed data while minimizing potential risks. Through regular reviews of the AI Providers and the services they provide, we ensure continuous compliance with current legal and ethical standards. • Types of data processed: Content data (e.g., textual or visual messages and posts, as well as information related to them, such as details regarding authorship or time of creation). Usage data (e.g., page views and duration of visit, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• Data subjects: Users (e.g., website visitors, users of online services). Third parties.
• Purposes of processing and legitimate interests: Artificial Intelligence (AI).
• Retention and deletion: Deletion in accordance with the details provided in the section “General Information on Data Storage and Deletion.”
• Legal bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR).
Further information on processing processes, procedures, and services:
• ChatGPT: An AI-based service designed to understand and generate natural language—and associated inputs and data—as well as to analyze information and make predictions (“AI,” i.e., “Artificial Intelligence,” is to be understood in the respective applicable legal sense of the term); Service provider: OpenAI Ireland Ltd, 117-126 Sheriff Street Upper, D01 YC43 Dublin 1, Ireland; Legal bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://openai.com/de-DE/chatgpt/overview/; Privacy Policy: https://openai.com/de-DE/policies/privacy-policy/. Right to object (Opt-Out): https://privacy.openai.com/policies?modal=select-subject.

• Microsoft Copilot: Microsoft Copilot: Support for the creation and editing of texts, spreadsheets, and presentations; data analysis; task automation; and integration into Office applications. Processed data includes content data (files, conversations, metadata) as well as employee credentials (Org ID/Entra ID) for the purposes of increasing efficiency and productivity, achieving cost-effectiveness, enhancing flexibility and mobility, and facilitating integration with M365. Chat histories are stored for up to 30 days, while content is stored until deleted by the user. Additionally, diagnostic data regarding product stability and improvement is collected. Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR). Website: https://www.microsoft.com/de-de/microsoft-copilot/organizations. Privacy Statement: https://www.microsoft.com/de-de/privacy/privacystatement. Data Processing Addendum: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Claude API: An AI-powered service designed to understand and generate natural language and related inputs, analyze information, and make predictions (“AI”—i.e., “Artificial Intelligence”—is to be understood in the respective applicable legal sense of the term). The provision of AI services involves the processing (including collection, storage, organization, and structuring) of personal data within the scope of a natural language-based machine learning process; the implementation of measures to verify and maintain the quality of the services; the identification and remediation of errors that may impair intended functionality; and support to ensure the security and integrity of the AI services; Service Provider: Anthropic PBC, 548 Market Street, PMB 90375, San Francisco, CA 94104, USA; Legal Bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.anthropic.com/; Privacy Policy: https://www.anthropic.com/legal/privacy; Data Processing Agreement: https://www.anthropic.com/legal/data-processing-addendum. Basis for Third-Country Transfers: Standard Contractual Clauses (https://www.anthropic.com/legal/data-processing-addendum).
• NotebookLM: An AI-powered note-taking and research assistant that enables users to upload their own documents—such as PDFs, Google Docs, or web pages—and generate summaries, answers, and audio overviews from them. Processing is carried out based on the provided content, without this content being used for AI training purposes; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://notebooklm.google/; Privacy Policy: https://policies.google.com/privacy?hl=de. Basis for Third-Country Transfers: Data Privacy Framework (DPF).

Video conferences, online meetings, webinars and Screen sharing

We utilize platforms and applications provided by third parties (hereinafter referred to as “Conference Platforms”) for the purpose of conducting video and audio conferences, webinars, and other types of video and audio meetings (hereinafter collectively referred to as “Conferences”). In selecting these Conference Platforms and their services, we adhere to all applicable statutory requirements.
Data Processed by Conference Platforms: In the context of participation in a Conference, the Conference Platforms process the personal data of participants as specified below. The scope of this processing depends, on the one hand, on which data is required for a specific Conference (e.g., the provision of access credentials or real names) and, on the other hand, on any optional information voluntarily provided by the participants. In addition to processing for the purpose of conducting the Conference, participants’ data may also be processed by the Conference Platforms for security purposes or for service optimization. The data processed includes personal details (first name, last name), contact information (email address, telephone number), access credentials (access codes or passwords), profile pictures, information regarding professional position or role, the IP address used for internet access, details concerning the participants’ end devices—including their operating system, browser, and associated technical and language settings—information regarding the content of communication interactions (i.e., chat entries as well as audio and video data), and data regarding the use of other available functions (e.g., polls). The content of communications is encrypted to the extent technically provided by the Conference Platform providers. If participants are registered as users with the Conference Platforms, additional data may be processed in accordance with the specific agreement established with the respective Conference Platform provider.
Logging and Recordings: Should text entries, participation results (e.g., from polls), or video/audio recordings be logged or recorded, participants will be informed of this transparently in advance and—where required—will be asked to provide their consent. Participant Privacy Measures: For details regarding the processing of your data by the conference platforms, please consult their respective privacy notices; furthermore, within the settings of the conference platforms, please select the security and privacy settings that best suit your needs. Additionally, for the duration of a video conference, please ensure the protection of data and personal privacy within the background of your video feed (e.g., by alerting household members, locking doors, and—where technically feasible—utilizing the background-blurring feature). Links to conference rooms, as well as access credentials, must not be shared with unauthorized third parties.

Notes on Legal Bases: Insofar as we—in addition to the conference platforms themselves—also process user data, and request users’ consent for the use of the conference platforms or specific features (e.g., consent to the recording of conferences), the legal basis for such processing is this consent. Furthermore, our processing may be necessary for the fulfillment of our contractual obligations (e.g., for participant lists, for the compilation of meeting outcomes, etc.). In all other cases, user data is processed on the basis of our legitimate interests in efficient and secure communication with our communication partners.
• Types of Data Processed: Inventory data (e.g., full name, residential address, contact information, customer number, etc.); Contact data (e.g., postal and email addresses, or telephone numbers); Content data (e.g., textual or visual messages and posts, as well as related information such as authorship details or creation timestamps); Usage data (e.g., page views and duration of visit, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Image and/or video recordings (e.g., photographs or video footage of a person); Audio recordings; Log data (e.g., log files regarding logins, data retrieval, or access times).
• Data Subjects: Communication partners; Users (e.g., website visitors, users of online services); Persons depicted in images/videos.
• Purposes of Processing and Legitimate Interests: Provision of contractual services and fulfillment of contractual obligations; Communication; Office and organizational procedures.
• Retention and Deletion: Deletion is carried out in accordance with the details provided in the section “General Information on Data Storage and Deletion.” • Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR).
Further information regarding processing activities, procedures, and services:
• Microsoft Teams: Used for conducting online events and conferences, as well as for communication with internal and external participants. The service utilizes voice transmission, direct messaging, group communication, and collaboration features. The data processed includes names, business contact details, work profiles, attendance records, and content (audio/video, voice, chat, files, voice transcripts). This processing is carried out for the purposes of—and based on a legitimate interest in—increasing efficiency and productivity, achieving cost-effectiveness, enhancing flexibility and mobility, improving communication, ensuring IT security, utilizing a centralized platform, and facilitating business operations. Audio signals are generally not stored, except when recording has been explicitly enabled. Meeting and conference recordings are stored for a default period of 90 days, unless a different retention period is specified. Chat and file content is stored in accordance with policies established by the administrator or user; by default, no automatic deletion is configured. Channels must be renewed every 180 days; otherwise, their content will be deleted. Additionally, system-generated log, diagnostic, and metadata are processed, and diagnostic data is collected for the purposes of product stability, security, and improvement. Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR). Website: https://www.microsoft.com/de-de/microsoft-teams/. Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement. Security Information: https://www.microsoft.com/de-de/trustcenter. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).

Cloud services

We utilize software services accessible via the Internet and executed on the servers of their respective providers (so-called “cloud services,” also referred to as “Software as a Service”) for the storage and management of content (e.g., document storage and management, the exchange of documents, content, and information with specific recipients, or the publication of content and information).
In this context, personal data may be processed and stored on the providers’ servers insofar as such data forms part of communication processes involving us, or is otherwise processed by us as set forth in this Privacy Policy. This data may include, in particular, users’ master data and contact data, as well as data regarding transactions, contracts, other processes, and the content thereof. The providers of these cloud services also process usage data and metadata, which they utilize for security purposes and for the optimization of their services.
In instances where we use these cloud services to provide forms, documents, or other content to other users—or via publicly accessible websites—the providers may store cookies on users’ devices for the purposes of web analytics or to retain user settings (e.g., in the context of media playback controls).
• Types of data processed: Master data (e.g., full name, residential address, contact information, customer number, etc.); Contact data (e.g., postal and email addresses, or telephone numbers); Content data (e.g., textual or visual messages and posts, as well as associated information such as authorship details or creation timestamps); Usage data (e.g., page views and duration of visits, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features).
• Categories of data subjects: Prospective customers; Communication partners; Business and contractual partners.
• Purposes of processing and legitimate interests: Office and organizational procedures. IT Infrastructure (Operation and provision of information systems and technical devices (computers, servers, etc.)).
• Retention and Deletion: Deletion is carried out in accordance with the details provided in the section “General Information on Data Storage and Deletion.”
• Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR).
Further Information on Processing Processes, Procedures, and Services:
• Microsoft 365 and Microsoft Cloud Services: Provision of applications, protection of data and IT systems, as well as the use of system-generated log, diagnostic, and metadata for contract fulfillment purposes by Microsoft. The data processed includes contact data (name, email address), content data (files, comments, profiles), software setup and inventory data, device connectivity and configuration data, work interactions (badge swipes), as well as log and metadata. Processing is carried out for the purposes of increasing efficiency and productivity, cost-effectiveness, flexibility, mobility, improved communication, integration of Microsoft services, IT security, and Microsoft’s business operations. Data retention periods are determined by the respective documents and corporate policies; specifically, for Defender (protection of data and IT systems), data is retained for up to 12 months, and for print management, for 10 days. Additionally, diagnostic data is collected for the purposes of product stability and improvement; Service Provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://microsoft.com/de-de; Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement; Security Information: https://www.microsoft.com/de-de/trustcenter; Data Processing Agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for third-country transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Nextcloud (Hosting on our own server): A cloud storage service where the operation and storage of processed data take place on a server managed by us; Service Provider: Nextcloud GmbH, Hauptmannsreute 44a, 70192 Stuttgart, Germany; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://nextcloud.com/de/. Privacy Policy: https://nextcloud.com/de/privacy/.

Web analysis, monitoring and optimization

Web analytics (also referred to as “reach measurement”) serves to analyze visitor traffic on our online service; it may encompass visitor behavior, interests, or demographic information—such as age or gender—in the form of pseudonymized values. Through reach analysis, we can determine, for instance, at what times our online service—or specific features and content within it—is most frequently accessed or revisited. Likewise, this enables us to identify which areas require optimization.
In addition to web analytics, we may also employ testing methods—such as A/B testing—to evaluate and optimize different versions of our online service or its individual components.
Unless otherwise specified below, profiles—i.e., data aggregated into a single usage record—may be created for these purposes; furthermore, information may be stored in a browser or on an end device and subsequently retrieved. The data collected includes, in particular, the websites visited and the elements utilized thereon, as well as technical details such as the browser and computer system used, and information regarding usage duration. If users have consented to the collection of their location data—either by us or by the providers of the services we utilize—the processing of such location data is also possible.
Furthermore, users’ IP addresses are recorded. However, we employ an IP masking procedure (i.e., pseudonymization through the truncation of the IP address) to protect our users. Generally, within the scope of web analytics, A/B testing, and optimization, no clear-text user data (such as email addresses or names) is stored; instead, pseudonyms are used. This means that neither we nor the providers of the software we utilize know the actual identities of the users; rather, we only have access to the information stored within their profiles for the specific purposes of the respective procedures. Notes on Legal Bases: Insofar as we request users’ consent for the use of third-party providers, the legal basis for the data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., an interest in efficient, economical, and user-friendly services). In this context, we would also like to draw your attention to the information regarding the use of cookies contained in this Privacy Policy.
• Types of Data Processed: Usage data (e.g., page views and duration of visit, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions). Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties).
• Data Subjects: Users (e.g., website visitors, users of online services).
• Purposes of Processing and Legitimate Interests: Reach measurement (e.g., access statistics, recognition of returning visitors); Profiles containing user-related information (creation of user profiles). Remarketing.
• Retention and Deletion: Deletion in accordance with the details provided in the section “General Information on Data Storage and Deletion.” Storage of cookies for up to 2 years (Unless otherwise specified, cookies and similar storage methods may be stored on users’ devices for a period of two years).
• Security Measures: IP masking (pseudonymization of the IP address).
• Legal Bases: Consent (Art. 6 para. 1 lit. a) GDPR). Legitimate Interests (Art. 6 para. 1 lit. f) GDPR).
Further Notes on Processing Processes, Procedures, and Services:
• Matomo: Matomo is software used for the purposes of web analytics and reach measurement. In the context of using Matomo, cookies are generated and stored on the users’ end devices. The user data collected in connection with the use of Matomo is processed solely by us and is not shared with third parties. The cookies are stored for a maximum period of 13 months: https://matomo.org/faq/general/faq_146/; Legal basis: Consent (Art. 6 para. 1 lit. a) GDPR). Data deletion: The cookies have a retention period of a maximum of 13 months.

Customer reviews and rating process

We participate in review and rating processes in order to evaluate, optimize, and promote our services. If users rate us or otherwise provide feedback via the participating rating platforms or processes, the general terms and conditions of business or use, as well as the privacy policies of the respective providers, also apply. As a general rule, submitting a rating also requires registration with the respective providers.
To ensure that the individuals submitting ratings have actually utilized our services, we transmit—with the customer’s consent—the data necessary for this purpose regarding the customer and the specific service utilized to the respective rating platform (including name, email address, and order number or item number). This data is used solely to verify the authenticity of the user.
• Types of data processed: Contract data (e.g., subject matter of the contract, term, customer category); Usage data (e.g., page views and time spent on pages, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features). Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties).
• Data subjects: Recipients of services and clients. Users (e.g., website visitors, users of online services).
• Purposes of processing and legitimate interests: Feedback (e.g., collecting feedback via online forms). Marketing.
• Legal bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR).
Further information regarding processing processes, procedures, and services:
• Google Customer Reviews: A service for obtaining and/or displaying customer satisfaction and customer opinions; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.google.com/; Privacy Policy: https://policies.google.com/privacy; Basis for Third-Country Transfers: Data Privacy Framework (DPF); Further Information: In the context of collecting customer reviews, an identification number and the timestamp of the business transaction being reviewed—as well as, in the case of review requests sent directly to customers, the customer’s email address, their stated country of residence, and the review content itself—are processed; Further details regarding the types of processing and the data processed: https://business.safety.google/adsservices/. Data Processing Terms for Google Advertising Products: Information regarding the Service Data Processing Terms between Controllers and Standard Contractual Clauses for third-country data transfers: https://business.safety.google/adscontrollerterms.

Plug-ins, Embedded Functions, and Content

We integrate functional and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as “Third-Party Providers”). These may include, for example, graphics, videos, or city maps (hereinafter collectively referred to as “Content”).
Such integration always requires that the Third-Party Providers of this Content process the users’ IP addresses, as they would be unable to send the Content to the users’ browsers without the IP addresses. The IP address is therefore necessary for the display of this Content or these functions. We endeavor to use only such Content where the respective providers use the IP address solely for the delivery of the Content. Furthermore, Third-Party Providers may use so-called pixel tags (invisible graphics, also referred to as “web beacons”) for statistical or marketing purposes. Through these “pixel tags,” information—such as visitor traffic on the pages of this website—can be analyzed. Additionally, this pseudonymous information may be stored in cookies on the users’ devices and may contain, among other things, technical details regarding the browser and operating system, referring websites, visit duration, and other details regarding the use of our online offering; this information may also be combined with information from other sources.
Notes on Legal Bases: Insofar as we request the users’ consent for the use of Third-Party Providers, the legal basis for the data processing is that consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e., our interest in efficient, economical, and user-friendly services). In this context, we would also like to draw your attention to the information regarding the use of cookies contained within this Privacy Policy.
• Types of Data Processed: Usage data (e.g., page views and duration of visit, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and functions); Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties). Event Data (Facebook) (“Event Data” refers to information sent to the provider Meta—for example, via the Meta Pixel (whether through apps or other channels)—that relates to individuals or their actions. This data includes, for instance, details regarding website visits, interactions with content and features, app installations, and product purchases. Event Data is processed for the purpose of creating target audiences for content and advertising messages (Custom Audiences). It is important to note that Event Data does not include actual content—such as comments posted by users—nor does it include login credentials or contact information, such as names, email addresses, or phone numbers. “Event Data” is deleted by Meta after a maximum of two years; furthermore, any target audiences generated from this data are automatically removed upon the deletion of our Meta user accounts.)
• Data Subjects: Users (e.g., website visitors, users of online services).
• Purposes of Processing and Legitimate Interests: Provision of our online services and enhancement of user-friendliness; provision of contractual services and fulfillment of contractual obligations; marketing. Profiles containing user-related information (creation of user profiles).
• Retention and Deletion: Deletion is carried out in accordance with the details provided in the section titled “General Information on Data Storage and Deletion.” Storage of cookies for up to 2 years (Unless otherwise specified, cookies and similar storage technologies may be stored on users’ devices for a period of two years.)
• Legal Bases: Consent (Art. 6 para. 1 lit. a) GDPR). Legitimate Interests (Art. 6 para. 1 lit. f) GDPR).

Further information regarding processing processes, procedures, and services:
• Facebook Plugins and Content: Facebook Social Plugins and Content – This may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this online offering within Facebook. A list and visual overview of the Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/ – Together with Meta Platforms Ireland Limited, we are jointly responsible for the collection or receipt (via transmission) – though not for the subsequent processing – of “Event Data” that Facebook collects (or receives via transmission) through the Facebook Social Plugins (and content embedding functions) executed on our online offering, for the following purposes: a) Displaying content and advertising information that corresponds to the presumed interests of users; b) Delivering commercial and transaction-related messages (e.g., contacting users via Facebook Messenger); c) Improving ad delivery and personalizing features and content (e.g., improving the identification of which content or advertising information likely corresponds to users’ interests). We have concluded a specific agreement with Facebook (the “Controller Addendum,” https://www.facebook.com/legal/controller_addendum), which specifically stipulates the security measures that Facebook must observe (https://www.facebook.com/legal/terms/data_security_terms) and in which Facebook has agreed to fulfill data subject rights (i.e., users may, for example, direct requests for information or deletion requests directly to Facebook). Note: If Facebook provides us with metrics, analytics, and reports (which are aggregated—i.e., they contain no information regarding individual users and are anonymous to us), this processing does not take place within the scope of joint controllership, but rather on the basis of a data processing agreement (the “Data Processing Terms,” https://www.facebook.com/legal/terms/dataprocessing), the “Data Security Terms” (https://www.facebook.com/legal/terms/data_security_terms), and—with regard to processing in the USA—on the basis of Standard Contractual Clauses (the “Facebook EU Data Transfer Addendum,” https://www.facebook.com/legal/EU_data_transfer_addendum). Users’ rights (specifically the rights to access, erasure, objection, and to lodge a complaint with the competent supervisory authority) are not restricted by the agreements with Facebook; Service Provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal Bases: Consent (Art. 6 para. 1 lit. a) GDPR); Website: https://www.facebook.com; Privacy Policy: https://www.facebook.com/privacy/policy/. Basis for Third-Country Transfers: Data Privacy Framework (DPF).

• Google Fonts (Retrieved from Google Servers): Retrieval of fonts (and icons) for the purpose of ensuring the technically secure, maintenance-free, and efficient use of fonts and icons—specifically regarding their currency and loading times—as well as their consistent display and compliance with potential licensing restrictions. The IP address of the user is transmitted to the font provider so that the fonts can be made available within the user’s browser. Furthermore, technical data (language settings, screen resolution, operating system, hardware used) is transmitted; this data is necessary to provide the fonts in a manner appropriate to the specific devices and technical environment being used. This data may be processed on a server belonging to the font provider located in the USA. When visiting our online service, users’ browsers send HTTP requests to the Google Fonts Web API (i.e., a software interface for retrieving fonts). The Google Fonts Web API provides users with the Cascading Style Sheets (CSS) for Google Fonts, followed by the specific fonts specified within those CSS files. These HTTP requests include: (1) the IP address used by the respective user to access the Internet; (2) the requested URL on the Google server; and (3) HTTP headers—including the User-Agent, which describes the browser and operating system versions of the website visitors—as well as the referring URL (i.e., the webpage on which the Google font is to be displayed). IP addresses are neither logged nor stored on Google servers, nor are they analyzed. The Google Fonts Web API logs details regarding the HTTP requests (requested URL, User-Agent, and referring URL). Access to this data is restricted and strictly controlled. The requested URL identifies the specific font families that the user wishes to load. This data is logged to enable Google to determine how frequently a particular font family is requested. With the Google Fonts Web API, the user agent is required to adapt the font generated for the specific browser type. The user agent is primarily logged for debugging purposes and used to generate aggregated usage statistics, which serve to measure the popularity of font families. These aggregated usage statistics are published on the “Analytics” page of Google Fonts. Finally, the referrer URL is logged so that the data can be used for production maintenance and to generate an aggregated report on top integrations based on the number of font requests. According to its own statements, Google does not use any of the information collected by Google Fonts to create profiles of end users or to serve targeted advertisements; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://fonts.google.com/; Privacy Policy: https://policies.google.com/privacy; Basis for Third-Country Transfers: Data Privacy Framework (DPF). Further Information: https://developers.google.com/fonts/faq/privacy?hl=de.
• LinkedIn Plugins and Content: LinkedIn Plugins and Content—This may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this online offering within LinkedIn; Service Provider: LinkedIn Ireland Unlimited Company, Wilton Plaza, Dublin 2, Ireland; Legal Basis: Consent (Art. 6 para. 1 lit. a) GDPR); Website: https://www.linkedin.com; Privacy Policy: https://www.linkedin.com/legal/privacy-policy; Data Processing Agreement: https://legal.linkedin.com/dpa; Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.linkedin.com/legal/l/dpa). Opt-out option: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

• reCAPTCHA: We integrate the “reCAPTCHA” function to determine whether inputs (e.g., in online forms) are made by humans rather than by automated machines (so-called “bots”). The data processed may include IP addresses, information regarding operating systems, devices, or browsers used, language settings, location, mouse movements, keystrokes, duration of visits to web pages, previously visited web pages, interactions with reCAPTCHA on other websites, potentially cookies, as well as the results of manual verification processes (e.g., answering specific questions or selecting objects in images). Data processing is carried out on the basis of our legitimate interest in protecting our online offering against abusive automated crawling and spam; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.google.com/recaptcha/; Privacy Policy: https://policies.google.com/privacy; Data Processing Addendum: https://cloud.google.com/terms/data-processing-addendum (effective as of April 2, 2026); Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://cloud.google.com/terms/sccs/eu-c2p (effective as of April 2, 2026)).
• X Plugins and Content: Plugins and buttons from the “X” platform—this may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this online offering within X; Service Provider: X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://x.com/de; Privacy Policy: https://x.com/de/privacy (Settings: https://x.com/personalization); Data Processing Agreement: https://privacy.x.com/en/for-our-partners/global-dpa. Basis for Third-Country Transfers: Standard Contractual Clauses (https://privacy.x.com/en/for-our-partners/global-dpa).
• Xing Plugins and Buttons: Xing Plugins and Buttons – These may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this online offering within Xing; Service Provider: New Work SE, Am Strandkai 1, 20457 Hamburg, Germany; Legal Basis: Legitimate Interests (Art. 6 Para. 1 Sentence 1 lit. f) GDPR); Website: https://www.xing.com. Privacy Policy: https://privacy.xing.com/de/datenschutzerklaerung.
• Font Awesome (Retrieved from the Provider’s Server): Retrieval of fonts (as well as icons) for the purpose of technically secure, maintenance-free, and efficient use of fonts and icons with regard to their currency and loading times, their uniform display, and the observance of potential licensing restrictions. The user’s IP address is transmitted to the font provider so that the fonts can be made available in the user’s browser. Furthermore, technical data (language settings, screen resolution, operating system, hardware used) is transmitted, which is necessary for providing the fonts based on the devices used and the technical environment; Service Provider: Fonticons, Inc., 6 Porter Road Apartment 3R, Cambridge, MA 02140, USA; Legal Basis: Legitimate Interests (Art. 6 Para. 1 Sentence 1 lit. f) GDPR); Website: https://fontawesome.com/. Privacy Policy: https://fontawesome.com/privacy.

Management, organization and support tools

We utilize services, platforms, and software provided by other vendors (hereinafter referred to as “Third-Party Providers”) for the purposes of organizing, managing, planning, and delivering our services. When selecting Third-Party Providers and their services, we adhere to applicable statutory requirements.
In this context, personal data may be processed and stored on the servers of these Third-Party Providers. This may involve various types of data that we process in accordance with this Privacy Policy. Specifically, such data may include users’ master data and contact details, as well as data regarding transactions, contracts, other processes, and the content thereof.
In instances where users—within the scope of communication, business dealings, or other relationships with us—are directed to Third-Party Providers or their software and platforms, these Third-Party Providers may process usage data and metadata for security purposes, service optimization, or marketing purposes. We therefore recommend that you review the privacy notices of the respective Third-Party Providers.
• Types of Data Processed: Content data (e.g., text-based or visual messages and posts, as well as associated information such as authorship details or creation timestamps); Usage data (e.g., page views and duration of visits, click paths, usage intensity and frequency, device types and operating systems used, interactions with content and features); Meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, involved parties); Inventory data (e.g., full name, residential address, contact information, customer number, etc.); Contact data (e.g., postal and email addresses, or telephone numbers); Payment data (e.g., bank details, invoices, payment history); Contract data (e.g., subject matter of the contract, term, customer category).
• Categories of Data Subjects: Communication partners; Users (e.g., website visitors, users of online services); Business and contractual partners; Third parties; Service recipients and clients; Prospective customers.
• Purposes of processing and legitimate interests: Provision of contractual services and fulfillment of contractual obligations; Office and organizational procedures; Organizational and administrative procedures; IT infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)); Business processes and business management procedures; Artificial Intelligence (AI); Surveys and questionnaires (e.g., surveys with input fields, multiple-choice questions); Communication. Provision of our online services and user-friendliness.
• Retention and deletion: Deletion in accordance with the details provided in the section “General Information on Data Storage and Deletion.”
• Legal bases: Legitimate interests (Art. 6 para. 1 lit. f) GDPR).

Further information regarding processing processes, procedures, and services:
• Microsoft 365 and Microsoft Cloud Services: Provision of applications, protection of data and IT systems, and the use of system-generated log, diagnostic, and metadata by Microsoft for the purpose of contract fulfillment. The data processed includes contact data (name, email address), content data (files, comments, profiles), software setup and inventory data, device connectivity and configuration data, work interactions (badge swipes), as well as log and metadata. Processing is carried out for the purposes of increasing efficiency and productivity, cost-effectiveness, flexibility, mobility, improved communication, integration of Microsoft services, IT security, and Microsoft’s business operations. Data retention periods are determined by the respective documents and company policies; specifically, for Defender (protection of data and IT systems), data is retained for up to 12 months, and for print management, for 10 days. Additionally, diagnostic data is collected for the purposes of product stability and improvement; Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://microsoft.com/de-de; Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement; Security Information: https://www.microsoft.com/de-de/trustcenter; Data Processing Addendum: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for third-country transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Microsoft 365 Outlook: Use of email and calendar functions for communication and meeting organization. Processed data includes contact data (name, email address), content data (messages, attachments, meeting content), and metadata, for the purposes of—and based on an interest in—increasing efficiency and productivity, achieving cost-efficiency, and enhancing flexibility, mobility, communication, and integration within M365. The retention of emails and calendar entries is governed by policies established by the administrator or the user; by default, no automatic deletion occurs. Mailboxes and calendars are typically removed 30 days after an individual’s departure from the organization. Additionally, diagnostic data is collected for the purposes of product stability and improvement; Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.microsoft.com/; Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement; Security Information: https://www.microsoft.com/de-de/trustcenter; Data Processing Addendum: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for third-country transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).

• Microsoft Copilot: Assistance with the creation and editing of texts, spreadsheets, and presentations; data analysis; task automation; and integration into Office applications. Processed data includes content data (files, conversations, metadata) as well as employee credentials (Org ID/Entra ID) for the purposes of increasing efficiency and productivity, achieving cost-effectiveness, enhancing flexibility and mobility, and facilitating integration with M365. Chat histories are stored for up to 30 days, while content is retained until deleted by the user. Additionally, diagnostic data is collected for the purposes of product stability and improvement; Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.microsoft.com/de-de/microsoft-copilot/organizations; Privacy Statement: https://www.microsoft.com/de-de/privacy/privacystatement; Data Processing Agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Microsoft Forms: Creation of online forms, real-time collection of responses, and analysis of results using integrated charts. Integration with other Office applications for further data processing. Customizable forms featuring various question types and response options, as well as data export capabilities; Service Provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://forms.office.com/; Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement; Data Processing Agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Microsoft Teams: Used for conducting online events and conferences, as well as for communication with internal and external participants. The service utilizes voice transmission, direct messaging, group communication, and collaboration features; data processed includes names, business contact details, work profiles, attendance records, and content (audio/video, voice, chat, files, voice transcripts). This processing is carried out for purposes related to—and based on a legitimate interest in—increasing efficiency and productivity, achieving cost-effectiveness, enhancing flexibility and mobility, improving communication, ensuring IT security, utilizing a centralized platform, and facilitating business operations via Microsoft. Audio signals are generally not stored, except when recording has been activated. Meeting and conference recordings are stored for a default period of 90 days, unless a different retention period is specified. Chat and file content is stored in accordance with policies defined by the administrator or user; by default, no automatic deletion is configured. Channels must be renewed every 180 days; otherwise, their content will be deleted. Additionally, system-generated log, diagnostic, and metadata are processed, and diagnostic data regarding product stability, security, and improvement is collected; Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.microsoft.com/de-de/microsoft-teams/; Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement; Security Information: https://www.microsoft.com/de-de/trustcenter. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).

• Microsoft SharePoint: Supports collaboration through storage and access management for documents, spreadsheets, presentations, and other materials. Content data (files) and contact data (name, email address) are processed for the purposes of—and based on an interest in—increasing efficiency and productivity, achieving cost-efficiency, enhancing flexibility and mobility, integrating with M365, and improving collaboration. Retention periods are determined by the business function of the content; SharePoint sites must be renewed every 180 days, otherwise their content will be deleted. Additionally, diagnostic data regarding product stability and improvement is collected. Service Providers: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR). Website: https://www.microsoft.com/. Privacy Statement: https://privacy.microsoft.com/de-de/privacystatement. Security Information: https://www.microsoft.com/de-de/trustcenter. Data Processing Addendum: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA. Basis for Third-Country Transfers: Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA).
• Microsoft Bookings: Online appointment scheduling and management. Service Provider: Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland. Legal Basis: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR). Website: https://www.microsoft.com/de-de/microsoft-365/business/scheduling-and-booking-app; Privacy Policy: https://privacy.microsoft.com/de-de/privacystatement. Data Processing Agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA.
• Amelia: Software for scheduling and managing appointments, featuring functions for payment processing, customer management, and interfaces for integration with external calendars and online platforms; Service Provider: Touch Me Soft doo, Milutina Milankovica street no. 11B, Belgrade, Serbia; Legal Bases: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://wpamelia.com/de/. Privacy Policy: https://wpamelia.com/privacy-policy/.
• Claude API: AI-powered service designed to understand and generate natural language and related inputs, analyze information, and make predictions (“AI”—i.e., “Artificial Intelligence”—is to be understood in the respective applicable legal sense of the term). The provision of these AI services involves the processing (including collection, storage, organization, and structuring) of personal data within the scope of a natural-language-based machine learning process; the implementation of measures to verify and maintain the quality of the services; the identification and remediation of errors that may impair intended functionality; and support in ensuring the security and integrity of the AI services; Service Provider: Anthropic PBC, 548 Market Street, PMB 90375, San Francisco, CA 94104, USA; Legal Bases: Legitimate Interests (Art. 6 para. 1 lit. f) GDPR); Website: https://www.anthropic.com/; Privacy Policy: https://www.anthropic.com/legal/privacy; Data Processing Agreement: https://www.anthropic.com/legal/data-processing-addendum. Basis for Third-Country Transfers: Standard Contractual Clauses (https://www.anthropic.com/legal/data-processing-addendum).

• ChatGPT: An AI-based service designed to understand and generate natural language—along with associated inputs and data—as well as to analyze information and make predictions (“AI,” i.e., “Artificial Intelligence,” is to be understood in the respective applicable legal sense of the term); Service Provider: OpenAI Ireland Ltd, 117-126 Sheriff Street Upper, D01 YC43 Dublin 1, Ireland; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://openai.com/de-DE/chatgpt/overview/; Privacy Policy: https://openai.com/de-DE/policies/privacy-policy/. Right to Object (Opt-Out): https://privacy.openai.com/policies?modal=select-subject.
• NotebookLM: An AI-powered note-taking and research assistant that enables users to upload their own documents—such as PDFs, Google Docs, or web pages—and generate summaries, answers, and audio overviews from them. Processing is carried out based on the provided content, without this content being used for AI training purposes; Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal Basis: Legitimate interests (Art. 6 para. 1 lit. f) GDPR); Website: https://notebooklm.google/; Privacy Policy: https://policies.google.com/privacy?hl=de. Basis for Third-Country Transfers: Data Privacy Framework (DPF).
• Logicc: All leading AI models on a single platform. Encrypted, GDPR-compliant, EU-hosted; Service Provider: Logicc GmbH
Kattrepelsbrücke 1
D-20095 Hamburg; Website: logicc.com. Privacy Policy: https://www.logicc.com/legal/datenschutzerklaerung.

Modification and updating of the Data protection

We ask that you regularly review the content of our Privacy Policy. We will update the Privacy Policy whenever changes to our data processing activities make such updates necessary. We will inform you whenever such changes require an action on your part (e.g., providing consent) or necessitate other individual notification.
Insofar as this Privacy Policy provides addresses and contact details for companies and organizations, please note that these addresses may change over time; we therefore ask that you verify this information before making contact.

Definitions of terms

In this section, you will find an overview of the terminology used in this Privacy Policy. Insofar as these terms are defined by law, their statutory definitions shall apply. The following explanations, however, are intended primarily to facilitate understanding.
• **Inventory Data:** Inventory data comprises essential information necessary for the identification and administration of contractual partners, user accounts, profiles, and similar associations. This data may include—among other things—personal and demographic details such as names, contact information (addresses, telephone numbers, email addresses), dates of birth, and specific identifiers (user IDs). Inventory data forms the foundation for any formal interaction between individuals and services, institutions, or systems, by enabling unique identification and communication.
• **Content Data:** Content data comprises information generated during the creation, editing, and publication of content of any kind. This category of data may include text, images, videos, audio files, and other multimedia content published across various platforms and media. Content data is not limited solely to the actual content itself but also includes metadata that provides information about the content—such as tags, descriptions, author details, and publication dates.
• **Contact Data:** Contact data consists of essential information that enables communication with individuals or organizations. It includes—among other things—telephone numbers, postal addresses, and email addresses, as well as communication channels such as social media handles and instant messaging identifiers.
• **Artificial Intelligence (AI):** The purpose of data processing via Artificial Intelligence (AI) involves the automated analysis and processing of user data in order to identify patterns, make predictions, and enhance both the efficiency and quality of our services. This encompasses the collection, cleansing, and structuring of data, the training and application of AI models, as well as the continuous review and optimization of results; this is carried out exclusively with the users’ consent or on the basis of statutory legal grounds.
• Metadata, Communication Data, and Process Data: Metadata, communication data, and process data are categories containing information regarding the manner in which data is processed, transmitted, and managed. Metadata—also known as “data about data”—comprises information describing the context, origin, and structure of other data. It may include details such as file size, creation date, the author of a document, and revision histories. Communication data captures the exchange of information between users across various channels—such as email traffic, call logs, social media messages, and chat histories—including the parties involved, timestamps, and transmission paths. Process data describes the processes and workflows within systems or organizations, including workflow documentation, transaction and activity logs, as well as audit logs used for tracking and verifying operations.

• **Usage Data:** Usage data refers to information that captures how users interact with digital products, services, or platforms. This data encompasses a wide range of information demonstrating how users utilize applications, which features they prefer, how long they spend on specific pages, and the paths they take while navigating through an application. Usage data may also include frequency of use, activity timestamps, IP addresses, device information, and location data. It is particularly valuable for analyzing user behavior, optimizing user experiences, personalizing content, and improving products or services. Furthermore, usage data plays a crucial role in identifying trends, preferences, and potential problem areas within digital offerings.
• **Personal Data:** “Personal Data” refers to any information relating to an identified or identifiable natural person (hereinafter referred to as the “Data Subject”); an identifiable natural person is one who can be identified, directly or indirectly—in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g., a cookie), or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
• **Profiles Containing User-Related Information:** The processing of “profiles containing user-related information”—or simply “profiles” for short—comprises any form of automated processing of personal data involving the use of such data to analyze, evaluate, or predict certain personal aspects relating to a natural person (depending on the nature of the profiling, this may include various types of information regarding demographics, behavior, and interests—such as interactions with websites and their content, etc.) (e.g., interest in specific content or products, click behavior on a website, or current location). Cookies and web beacons are frequently used for profiling purposes.
• Log Data: Log data consists of information regarding events or activities that have been recorded within a system or network. This data typically includes details such as timestamps, IP addresses, user actions, error messages, and other specifics concerning the usage or operation of a system. Log data is often utilized to analyze system issues, monitor security, or generate performance reports.
• Audience Measurement: Audience measurement (also referred to as web analytics) serves to evaluate visitor traffic on an online service; this may encompass visitor behavior or their interest in specific information—such as the content of web pages. By means of audience analysis, operators of online services can, for instance, identify when users visit their websites and which content interests them. This enables them, for example, to better tailor their website content to the needs of their visitors. For the purposes of audience analysis, pseudonymized cookies and web beacons are frequently deployed to recognize returning visitors, thereby facilitating more precise analyses regarding the usage of an online service.

• Remarketing: “Remarketing” (or “retargeting”) refers to the practice—typically for advertising purposes—of recording which products a user has shown interest in while visiting a website, in order to subsequently remind that user of those products on other websites (e.g., through advertisements).
• Controller: A “Controller” is defined as the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.
• Processing: “Processing” refers to any operation or set of operations performed on personal data, whether or not by automated means. This term is broad in scope and encompasses practically every form of handling data—be it collection, analysis, storage, transmission, or deletion.
• Contract Data: Contract data consists of specific information relating to the formalization of an agreement between two or more parties. It documents the terms and conditions under which services or products are provided, exchanged, or sold. This category of data is essential for the management and fulfillment of contractual obligations and comprises both the identification of the contracting parties and the specific terms and conditions of the agreement. Contract data may include the contract’s start and end dates, the nature of the agreed-upon services or products, pricing agreements, payment terms, termination rights, renewal options, and any special conditions or clauses. It serves as the legal foundation for the relationship between the parties and is crucial for clarifying rights and obligations, enforcing claims, and resolving disputes.
• Payment Data: Payment data encompasses all information required to process payment transactions between buyers and sellers. This data is of critical importance for e-commerce, online banking, and any other form of financial transaction. They include details such as credit card numbers, bank account details, payment amounts, transaction data, verification numbers, and billing information. Payment data may also contain information regarding payment status, chargebacks, authorizations, and fees.